TwoTwenty Stairs

Helping a new staircase manufacturer build confidence
on a multi-national scale

See project details

Background

TwoTwenty Stairs are a national staircase manufacturer who pride themselves on their high quality product and exceptional service.

Objectives

TwoTwenty needed to establish themselves quickly and aggressively in a competitive and cluttered marketplace. They wanted a brand identity and business persona that felt far bigger than a start up, something that was capable of bringing confidence to multi-national customers and suppliers.

Media

Name generation, corporate identity and brand styling, photography, high quality printed brochures, website, advertising, exhibition design, point of sale, signage, livery, uniforms and copy writing.

Outcome

TwoTwenty were able to establish themselves quickly and confidently, attracting multinational sales and establishing solid links with trusted suppliers

Photography style was planned meticulously to add value to their product. Stepping away from the industry norm, we showed their staircases as more of an architectural feature, and focussed on the details that elevate their products way beyond those of their competitors.

TwoTwenty have grown to be one of the largest independently owned staircase companies in the UK.

Northumberland Design worked tirelessly to really get under the skin of our business, and created a brand identity that is still cutting edge for our industry 16 years on.

It added huge weight to our business, giving instant confidence, credibility and reassurance to our multi-national customers and suppliers.

ALI WRIGHT
EXECUTIVE DIRECTOR